When we priced a U.S.-made version of our flagship product 85% higher than our Chinese-made one, 25,650 customers had the chance to vote with their wallets. Here’s what happened. As small business owners, we’ve heard it a thousand times: “I’d gladly pay more to support American-made.” We wanted to believe it. So we put
They talk about maintaining their margins. I’m curious if they’re talking percentage-wise or dollar-per-unit profit.
I think “margins” might imply percentage, but I Am Not A Businessman. I would be interested to see a full cost breakdown. I bet they’re saving on shipping! Lol