BlackRose@slrpnk.net to Technology@lemmy.worldEnglish · 2 years agoMastodon Usage Soaring as Twitter Rebranding Leads to User Exodus: CEO Eugen Rochkoasumetech.comexternal-linkmessage-square294fedilinkarrow-up11.54Karrow-down117
arrow-up11.52Karrow-down1external-linkMastodon Usage Soaring as Twitter Rebranding Leads to User Exodus: CEO Eugen Rochkoasumetech.comBlackRose@slrpnk.net to Technology@lemmy.worldEnglish · 2 years agomessage-square294fedilink
minus-squareipkpjersi@lemmy.onelinkfedilinkEnglisharrow-up5·2 years agoEverybody has a breaking point, right? This could have been the breaking point for many people.
minus-squaremegane-kun@lemm.eelinkfedilinkEnglisharrow-up4·2 years agoI’m looking at this as “various little breaking points” some very trivial, but when taken as a whole, could break someone’s tolerance, causing someone to be an eX-user.
minus-squareWhirlybird@aussie.zonelinkfedilinkEnglisharrow-up0arrow-down4·2 years ago Everybody has a breaking point, right? This could have been the breaking point for many people. Something that literally makes no difference, like a name change?
minus-squareHiccup@lemmy.dbzer0.comlinkfedilinkEnglisharrow-up3·2 years agoThere’s a reason McDonald’s isn’t called Kroc’s.
minus-squareWhirlybird@aussie.zonelinkfedilinkEnglisharrow-up1arrow-down1·2 years agoIf McDonald’s changed their name it works make no difference at this stage.
minus-squareFlying Squid@lemmy.worldlinkfedilinkEnglisharrow-up4·2 years agoI don’t think you understand how important branding is. https://klintmarketing.com/35-rebranding-fails/
minus-squareWhirlybird@aussie.zonelinkfedilinkEnglisharrow-up1arrow-down1·2 years agoI do, but it’s irrelevant when a company has 500 million users.
minus-squareFlying Squid@lemmy.worldlinkfedilinkEnglisharrow-up3·2 years agoThose examples I showed you are companies the size of Twitter. It affected sales in a major way. Many of them had to walk it back.
minus-squareagent_flounder@lemmy.onelinkfedilinkEnglisharrow-up3·2 years agoNo difference to you. If indeed people left because of that then it made a difference by definition.
Everybody has a breaking point, right? This could have been the breaking point for many people.
I’m looking at this as “various little breaking points” some very trivial, but when taken as a whole, could break someone’s tolerance, causing someone to be an eX-user.
Something that literally makes no difference, like a name change?
There’s a reason McDonald’s isn’t called Kroc’s.
If McDonald’s changed their name it works make no difference at this stage.
I don’t think you understand how important branding is.
https://klintmarketing.com/35-rebranding-fails/
I do, but it’s irrelevant when a company has 500 million users.
Those examples I showed you are companies the size of Twitter. It affected sales in a major way. Many of them had to walk it back.
No difference to you. If indeed people left because of that then it made a difference by definition.